The Cost of Not Listening
See where sales are lost when the team talks past the customer, and how better listening changes the conversation.
Built to Last
Contractor ChallengeOutdoor Living & Hardscape
Contractor ChallengeOutdoor Living & Hardscape
Free · Exclusive Event For Outdoor Contractors
What Separates the Contractors Who Last From the Ones Who Fold
Most contractors do not need more ideas. They need better sales conversations, less office drag, clearer project plans, and smoother work in the field. Over two nights, four hardscape and outdoor living experts will show you how they handle each one.
Challenge Breakdown
Four Pillars. Zero Fluff.
Your First AI Office Admin
Install Claude and build a contractor-specific office workflow with Nick, live.
Design & Client Communication
Turn client ideas into buildable plans that improve pricing, communication, and field handoffs.
Field Efficiency
Use jobsite-tested tools and methods to improve quality, efficiency, and worker longevity.
What You’ll Walk Away With
Built Around the Work That Moves Profit
Better Sales Conversations
Spot where your team stops listening and learn how to guide homeowners with more clarity.
A Working AI Office Admin
Turn project or customer notes into a job summary, follow-up, task list, and CRM-ready note.
Clearer Plans and Handoffs
Translate client ideas into practical designs your office, sales team, and crews can all act on.
More Efficient Field Work
See how better tools and methods can protect quality, productivity, and the people doing the work.
Presented By
The Businesses Behind the Challenge
Who’s In The Room
Meet Your Experts
Sales, Listening & Communication
Joshua Gillow
Founder · Yes Express Sales Academy
Talk: “The Cost of Not Listening”
Joshua Gillow has spent nearly 30 years designing, selling, and installing more than $50 million in outdoor living projects through Masterplan Outdoor Living. As founder of Yes Express Sales Academy, he helps contractors improve sales through better listening, communication, and a value-first process. He is the author of The CORE 10 Sales Playbook and host of the Sales Made Simple podcast.
AI Office Systems
Nick Conley
Founder · Tekton Growth
Talk: “Your First AI Office Admin: Build It Live With Claude”
Nick Conley built and ran a multi-seven-figure hardscape company before founding Tekton Growth. He now helps contractors put AI to work on repetitive office tasks without adding another complicated system. In this live workshop, attendees will install Claude and turn messy project or customer notes into a summary, follow-up, next steps, and a CRM-ready note.
Design, Sales & Client Communication
Ryan King
Founder · King Landscape Design
Ryan King is an award-winning landscape designer and founder of King Landscape Design, a nationwide firm serving contractors and homeowners. He has helped drive more than $5 million in annual hardscape sales and completed projects in more than 40 states and four countries. He will show contractors how clearer design and client communication improve the path from idea to build.
Hardscape Tools & Field Efficiency
Phil Bahler
Founder · Pave Tool Innovators
Phil Bahler is a veteran hardscaper, tool inventor, and educator with 42 years of field experience. Through Pave Tool Innovators, he has designed more than 100 Made-in-America products to improve quality, productivity, and worker longevity. His mission is simple: take the “hard” out of hardscaping.
Reserve Your Free Seat
Built for Contractors Who Want Staying Power
Save your seat and we’ll email the Zoom details and event reminders. The challenge is free for outdoor living and hardscape contractors.
FAQ
Questions Before You Claim a Seat?
Is this really free?
Yes. The Built to Last Contractor Challenge is a free, exclusive 2-day Zoom event for outdoor living and hardscape contractors.
When is the event?
September 1–2, 2026, from 6–8 PM Eastern each night. The Zoom link is sent after signup.
Who should attend?
Outdoor living and hardscape contractors who want to sell better, reduce office busywork, communicate projects more clearly, and run a more efficient field operation.
Will this be practical or just theory?
Practical. You’ll see a live Claude build, a sales and listening framework, project communication guidance, and field-tested methods you can use in your business.
What if I am not an outdoor living or hardscape contractor?
This event is intentionally focused on outdoor living and hardscape contractors. The examples, systems, and conversations are built around that market.